Help customers help themselves with a complete knowledge base: create detailed articles that guide users through troubleshooting steps or that provide answers to common questions. All articles are searchable and SEO friendly. News items are used to keep users up-to-date on new releases, upcoming changes or maintenance, and are also SEO friendly for added brand recognition.
SmarterTrack’s knowledge base can help educate users, give customers instant access to solutions and provide round-the-clock online customer service. Using the inline editor it’s possible to create impactful articles that contain images, links to other resources or even videos to demonstrate what, exactly, the article covers. All articles are fully indexed, searchable and SEO friendly, which means search engines like Google and Bing can use articles as reference points for relevant search terms, giving your brand a leg up in search rankings. Articles can be timed for review, set to private, assigned to specific brands, offer foreign language support and more.
Having self service resources that are available to users wherever they are, and on whatever device they have on hand, is crucial. SmarterTrack’s self service resources will work on any browser, and on any device, whether it’s a desktop computer, or iOS or Android tablet or smartphone.
Using news items, it’s possible to keep portal visitors updated on what’s going on. For example, inform them of any upcoming product releases, promotional deals, upcoming sales or maintenance that’s scheduled for a product or service. News items can also be used to pass along other types of information such as changes to holiday hours, new company contact information and more.
Customize the look and feel of the portal to match your overall brand using set color selectors or fully customize it with your own CSS. The header area allows you to add any information you want, such as welcome videos, custom images and more.
Add blog post snippets and links to the self-service portal’s home page using Custom Feeds. With Custom Links, it’s possible to add custom buttons to the header of the portal and push users to specific pages of a website, external resources and more.
Knowledge base articles, news items and community posts are all fully indexed by SmarterTrack. That means the search bar on the portal will return results from all of those areas, giving users access to a wealth of information, right at their fingertips.