Improve Search Engine Rankings and Increase Traffic
SmarterStats provides key information webmasters and marketers need to create keyword-rich
content that helps drive traffic to a website. Why pay for traffic using PPC campaigns
or other means when, with the right tools, you can rank well for your targeted keywords
in organic search engine results?
Outperform your competitors by understanding their strategy
Dissect your competitors' SEO strategies and develop counterstrategies to compete
with them effectively. Detailed competitor analysis reports allow businesses to
compare a website's performance for an unlimited number of keywords against other
websites, track a competitor's rankings in search engines, and monitor Google PageRank
trends. If you’re not sure who your online competitors are, use the built-in competitor
suggestions to discover other sites that might be fighting for website traffic.
Track multiple metrics per campaign
SmarterStats' search engine ranking reports can help businesses develop their SEO
strategy by:
- Tracking multiple search terms in Google, Yahoo!, Ask, and Bing
- Comparing keyword performance across multiple websites
- Tracking positions in search engines over time to identify successful SEO strategies
- Monitoring websites for underperforming keywords that may need to be removed
Target specific audiences or products with SEO campaigns
As part of an overarching SEO strategy, businesses may want to target a certain
demographic or drive traffic to specific products. SmarterStats allows users to
create multiple SEO campaigns with their own set of keywords, competitors and reports
allowing website owners to track and evaluate individual campaign results.
Discover new keywords
While web analytics reports list the words or phrases visitors are currently using
to find your site, SmarterStats’ SEO functionality can help identify new keywords
that may improve the volume or quality of traffic to your site. Use a list of existing
keywords as the basis for suggestions or let SmarterStats make suggestions on its
own; it’s up to you.
Analyze search engine spider activity
The success or failure of a website is directly correlated to its search engine
performance. With SmarterStats’ spider and bot detection, user can create reports
that effectively and accurately determine which website pages search engines are
indexing and when. In addition, there may be pages that are being visited but not
crawled by search engines or even pages the search engines can find but visitors
can’t. Having this information is crucial for ensuring online success.